White Week Sale

Low's Bridal's biggest sale of the year is here!

Get ready for Low’s Bridal’s version of Black Friday—and we’re celebrating for over a week! Join us November 20th thru 28th! The White Week Sale features over 1,000 designer sale gowns, some starting as low as $300, in sizes 2–34. Every sale gown is available off-the-rack, so you can find your dress and take it home that day!

Whether you have a clear vision or are open to a little discovery, come ready to browse, try on, and find a gown that feels like you.

The Sale at a Glance

  • November 20th thru 28th

  • Over 1,000 designer sale gowns to shop

  • Select gowns starting as low as $300

  • Sizes 2–34

  • Off-the-rack gowns, ready to take home

  • 1-hour appointments with a $30 booking fee

  • Up to 2 guests per bride, (ages 13 and older, no babies or children)

How White Week Shopping Works

White Week is a little different from a traditional Low’s bridal appointment. You’ll shop rack-style on the second floor of our historic hotel, browsing the sale selection and choosing gowns to try-on. Our stylists will be available to assist, but this event does not include a dedicated, one-on-one stylist.

Each appointment lasts one hour, so arriving with your budget and a few favorite styles in mind will help you make the most of your shopping time.

Here’s what to know before you arrive:

  • You may try on three gowns at a time.

  • Dressing rooms are first come, first serve

  • Each bride may bring up to 2 guests, ages 13 and older. No babies or children are permitted.

  • All sale gowns are sold as-is.

  • We do not accept American Express or checks.

  • All Sales are final. No refunds or exchanges.

A Little Prep Goes a Long Way

You don’t need to have every wedding detail figured out before shopping, but a little preparation can help you spend more time focusing on the gowns you love.

Know your budget. Share your price range with our team so we can help you make every minute count.

Dress for try-ons. Nude shapewear or bike shorts make for quick changes as you move between gowns.

Fuel up beforehand. Dress shopping takes energy! Eat before your appointment so you arrive ready to shop.

Know your vibe. Bring a sense of the styles you’re drawn to and your vision for your wedding day so we can help you find options that fit.

Come Ready to find Your Dress

With over 1,000 sale gowns to browse and off-the-rack styles ready to go home with you, White Week is a chance to find your wedding-day look at a price you’ll love.

How to Request Your White Week Appointment

Ready to shop? Visit our appointment request page and select “White Week Sale” as your appointment type.

  • Complete and submit the appointment request form.

  • Our bridal reception team will review your submission.

  • We’ll reach out to confirm your appointment details and finalize your booking.

Please note: Submitting the form is a request only—your appointment is not yet scheduled. Our team will be in touch to confirm everything with you!

Bring your favorite shopping companions, keep your vision in mind, and join us for Low’s Bridal’s take on Black Friday!