Each gown in our collection is handpicked for its exceptional design, quality materials, and accessible pricing, making your dream dress within reach.

Meet Your Designers

A sample of our collections

With 2,500 gowns in sizes 0–34, our size-inclusive collection is thoughtfully stocked in multiple sizes — so many brides find and take home their dream dress the very same day.

Allure Bridal

Justin Alexander

Essense of Australia

Martin Thornburg

Maggie Sottero

Sophia Tolli

Our Designer Collections also include…

Allure Bridal

Allure Couture

Allure Romance

Disney Fairytale Weddings

Abella

Madison James

Wilderly Bride

Allure Modest

Essense of Australia 

Martina Liana

Stella York

All Who Wander

Justin Alexander

Justin Alexander Signature

Adore by Justin Alexander

Lilian West

Sincerity Bridal

Maggie Sottero

Sottero and Midgley

Rebecca Ingram 

Mon Cheri

Martin Thornburg

Sophia Tolli

Enchanting by Mon Cheri 

Low's Bridal in-house label, Lillian M.

Ready to explore the collections in person?

The Lows Experience

Nestled between Memphis and Little Rock, Low’s Bridal offers a truly unforgettable experience inside a grand historic hotel, once the iconic Great Southern. With over 2,500 gowns in sizes 0–34, we house the region’s largest and most inclusive collection of wedding dresses. Brides are guided through a personalized, concierge-style appointment by expert stylists, with access to over 16 designer brands and exclusive Low’s Bridal collections — all carefully curated with the modern Low’s bride in mind.

Tips for Dress Care & Alterations

  1. Taking Your Dress Home

    Your dress is safe in the Low's garment bag provided. Keep your dress hanging in the garment bag using the "hanging" straps in a ventilated closet for best care.

  2. Alterations

    It is best to contact your alterations specialist at least 12 weeks before your wedding. Before your first alteration appointment, purchase any undergarments and shoes you plan to wear on wedding day. Bring those with you to each appointment. Alterations can take some time, requiring 3 or more appointments. Communicate with your alteration specialist about any expected weight loss. If you need new bra cups for your dress we have them available for purchase.

  3. Steaming Your Dress

    Steam your dress from underneath and in an up & down motion.

    Do not touch the outside face of your dress with the steamer. If your skirt has multiple layers, steam each layer individually. Shape any crinoline underneath with your hands. Steam your veil too! Keep the heat 6 inches to 8 inches away.

If you have any questions, please call us at 870-734-3244 or email hello@lowsbridal.com

Request an Appointment

Somewhere between “yes” and “I do” the perfect dress is waiting for you

  • Yes! We're an appointment-only boutique! Each and every bride is paired with a dedicated stylist who will guide you through the appointment, help you view our collections, and find the best dress, veil,  and jewelry meant for your special day! Ready to find your dress? Give us a call at (870) 734-3244 or...request your appointment here. Requests made online are confirmed via a phone call from our exceptional customer service staff.

    • Weekdays (Tues-Fri beginning at 10 AM): A weekday appointment can last up to 2 hours. This provides ample time for in-depth collaboration with your stylist to find your dream dress. 

    • Saturday Appointments (from 9 AM): You'll have up to one and a half hours of dedicated partnership with your stylist to find your dress!

  • Bring your biggest cheerleaders! To ensure the most fun and focused experience as you discover your dream dress, appointments come with space for each Bride to bring up to 4 guests. Please keep in mind we do not allow anyone aged 12 and under in the building.

  • Our collections currently range from approximately $1,300 to $6,000. Keep in mind that the price listed on a gown does not include taxes or alteration costs. Dresses that are special ordered also come with additional costs. We cover all of this in your appointment!