The Largest Wedding Dress Selection in the Mid-South

Dressing Brides from Arkansas, Tennessee, Mississippi, Louisiana, Missouri & Oklahoma

 


Helping brides find the perfect dress since 1977.

Dorcas & Stan Prince believe that a wedding gown is more than a dress - it's a dream entwined in romance. 

Dorcas's mother, Margo Low, began Low's Bridal & Formal with six dresses in a room above the family pharmacy in 1977. From there, the business grew to take over a nearby building and, eventually, moved to its current location - a 25,000 square foot hotel built in 1913 that, after a passionate restoration, is listed on the National Register of Historic Places.

When a bride and her party arrive at Low's for her appointment, the entire experience is designed to find the perfect gown that matches her individual romantic ideals. When arriving to the store grounds, guests drive through a gated entry and then walk up a red carpet. Inside the foyer, they get a peek at the more than 3,000 bridal gowns kept in stock. Directly ahead is the hotel's original reception desk, repurposed for bridal party check-ins. After a bride checks in, she meets with a bridal consultant who will serve as her personal guide throughout her entire experience. During a consultation in the seating area, our consultant will ask questions to find out details of the bride's vision for her dress and wedding. From there, the party is led deeper into the store and the true magic begins.

Brides arrive from all over Arkansas, Tennessee, Mississippi, Louisiana, Missouri, Oklahoma, Texas and even further to find the perfect wedding dress.

The Low's Experience


Common Questions


How do I make an appointment?

Call Low’s at (870)734-3244. Low's receptionist will be glad to assist you. They will first ask you the day and time you would like to come. Tuesday through Friday appointments start at 10:00am. Saturday appointments start at 9:00am.
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Do I need an appointment?

Appointments are required. Please call as early as possible to secure your appointment date and time.

How can I pay for a bridesmaid dress?

Payment may be made with either credit card, check, cashiers check, or money order. 

If mailing in a check, please send to:

PO Box...

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Low's Recent News


Fall 2018 Designer Collections Arriving

Fall 2018 Designer Collections have started arriving: Allure, Mori Lee, Eddy K, Maggie Sottero, Essense of Australia, Stella York, Romance, Wilderly & Martina Liana.A sampling:Scroll thr...

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Semi-Annual 1/2 Price Sale Dates

Appointment Required. July 6 to Aug 4 hundreds of select Bridal gowns sizes 02-32 will be marked 1/2 price, as denoted by a blue tag. These gowns are in stock and cannot be ordered. There will be extr...

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Stephen Yearick & YSA Mikano Trunk Show

This trunk show will last through June 30 and feature Fall 2018 gowns from Stephen Yearick & YSA Mikano. Appointments Required.

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AY Magazine Best of Bridal 2018

Low's Bridal & Formal recognized in AY Magazine's "Best of 2018" - a collection of all that’s great around the state as chosen by AY's readers.

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